Typography / Final Compilation

Shim Yi Xun || 0363292

Bachelor of Design (Honours) in Creative Media
Typography

Final compilation

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.  INSTRUCTIONS  .

Task 1 - Exercises

Task 2 - Typographic Exploration & Communication

Task 3 -  Type Design & Communication

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.  SUBMISSIONS  .

Task 1 / Exercise 1: Type Expression

26/09/2023 - 19/10/2023 (week 1 ~ 5)

figure 1.1 Final type expression

figure 1.2 Final type expression (PDF)

figure 1.3 Final animated type expression

Task 1 / Exercise 2: Text Formatting

26/09/2023 - 19/10/2023 (week 1 ~ 5)

HEAD
Font/s: Futura Std Bold
Type Size/s: 41pt
Leading: 43pt
Paragraph spacing: 0mm

BODY
Font/s: Univers Lt Std 55 Roman
Type Size/s: 9pt
Leading: 11pt
Paragraph spacing: 3.881mm
Characters per line: 55
Alignment: Flush left

Margins: 12.7mm top, 12.7 mm left + 12.7mm right + 12.7mm bottom
Columns: 4
Gutter: 5 mm

figure 1.4 Final text formatting

figure 1.5 Final text formatting (PDF)

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Task 2 / Typographic Exploration & Communication

26/10/2023 - 07/11/2023 (week 6 ~ 7)

figure 2.1 Final editorial spread

figure 2.2 Final editorial spread with grid

figure 2.3 Final editorial spread (PDF)

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Task 3 / Type Design & Communication

14/11/2023 - 19/12/2023 (week 7 ~ 13)

Download the font here:

https://drive.google.com/file/d/1OIu_bXcAIWCr568sqPkqPqzmyln8YUYn/view?usp=sharing

figure 3.1 FontLab screen grab

figure 3.2 Final type construction

figure 3.3 Final type construction (PDF)

figure 3.4 Final poster

figure 3.5 Final poster (PDF)

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.  REFLECTION  .

  Experience   

I've learned practical skills in Ai and Id, and I've gained a lot of knowledge about typography in this course. Not only that, I also learned how to organize blogger. All of these can really empower me. Since I wasn't familiar with typography, it was a little difficult for me at first, but luckily I picked up it now, although it took me a lot of time, it was worth it.

  Observation   

I observed that fonts can affect the overall design, we must consider carefully while choosing a font for our work. Every type of font may express a variation of feelings. As a newbie designer, I commonly used to choose the font that I liked just because it looked good, yet I didn't think about the readability and the overall theme. After reading the e-book "Just My Type" provided by Mr. Vinod (as he hoped us to gain more knowledge about typography), I realized the importance of choosing a good font which is readable and more suitable instead of aesthetically pleasing. Thanks to the author for letting me know my misconception and thanks also to Mr. Vinod for exposing me to this book.

  Findings   

Typography played a crucial role in the design field. All the theories and knowledge we learned can be used when designing. There is a particular knowledge that has always impressed me: hierarchy. I have designed several pieces before, but I always struggle with the layout design. Why does everything look so messy? But I can't find the problem and I don't know how to get rid of this. Finally, I realized that everything should be hierarchical, it can make a clear sequence in reading and not just a mess of elements huddled together.